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Monday March 8, 2004
Online Retailer To Join The Brave & The Bald!
NORTH HOLLYWOOD, CA, March 9,
Online pop-culture retailer Brett Dewey is joining the Brave & The Bald this St. Patrick's day by shaving his head this in support of CureSearch and the National Childhood Cancer Foundation (NCCF). The CEO of WickedCoolStuff.com is participating in the fifth annual "St. Baldrick's Day" event is to raise funds and awareness to conquer childhood cancer.
"My brother is a cancer survivor," said Dewey from his North Hollywood, CA office. "When I read about St. Baldrick's day and the NCCF I wanted to participate - but had to get my wife's blessings before shaving my head. Now that she's on board, off comes the hair!"
St. Baldrick’s was dreamt up by a group of business executives in New York City a couple years ago, who had been observing St. Patrick’s Day in the traditional way---pints at their favorite pub, with music and laughter in great supply. They decided to give their celebration a little twist and help young children diagnosed with cancer. So, the group recruited volunteers to have their heads shaved in public in return for pledges of financial support.
What began with a goal of “$17,000 on the 17th of March,” in three years has raised more than $3,000,000! The beneficiary of the event is the National Childhood Cancer Foundation, the only organization of its kind focused solely on supporting life-saving research and treatment of childhood cancer.
WickedCoolStuff.com is an online pop culture retailer selling t-shirts, action figures, bobbleheads, lunch boxes and toys.
St. Baldrick's is the annual St. Patricks Day charity fund drive for the National Childhood Cancer Foundation and Children's Oncology Group
Dewey says an invitation to sponsor his head shave will be posted at the top of his website, WickedCoolStuff.com - inviting the thousands of visitors each day to make a donation in support of St. Baldrick's Day. Before and After pictures will be available.
For More information:
St. Baldrick's Day: http://www.stbaldricks.org
National Childhood Cancer Foundation: http://www.nccf.org
WickedCoolStuff.com: http://www.WickedCoolStuff.com
Source: WickedCoolStuff.com
March 9, 2004
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